How to represent your organization in online forums

February 16th, 2011 by Michael Giuffrida

The Internet provides many benefits to professional organizations, but it is not without its pitfalls.  Online communities have their own cultures and rules, and inexperienced users can accidentally make an impression that reflects badly on your organization.  This document provides simple guidelines on how to maintain a professional reputation on the Internet.

10 Tips For Participating In Online Discussions

Specifically, there are three things to remember when interacting with others on the Internet: patience, professionalism and permanence.  The Internet makes it possible to do things faster than ever, including making mistakes, and these mistakes may be publicly visible forever.  In order to demonstrate the best qualities of your organization, you need to always overcome any sense of urgency and constantly review your communications.

I put together this list of Professional Forum Guidelines to provide some practical advice on how to avoid breaking some of the unwritten codes of conduct.

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