ForeSite Insight

ForeSite sees many small businesses (and even medium-sized businesses) not taking the time to plan their IT growth. Using “Band-Aids” for common IT issues (without realizing the ramifications to the network) is common practice. And it’s negatively affecting the bottom line.

We’ve identified three common IT issues you can look at to see if you can improve your bottom line.

Have you looked at your LinkedIn homepage recently?
Do you read most of the status updates from your network?
Are you keeping your network alive for business opportunities, by sending messages to a few of your connections each week?
Do you comment or “like” updates on most days?
Or do you ignore status updates because they look like a [...]

Misconceptions about social media’s effectiveness to help promote businesses are slowly fading away. Social media can help generate leads and convert those leads into customers.
There’s no doubt that social media is an important tool in a marketing toolkit.
So let’s assume Twitter is one of the tools in your toolkit.
Let’s also assume your Twitter account is [...]

Let’s face it.
No one wants negative feedback.
We cross our fingers, hoping everyone loves everything we say and do.
But the fact remains:  negative feedback happens.
Let’s pretend we ignore negative feedback
What might happen?

Complacency creeps in
Customer engagement weakens
Innovation fizzles out
Credibility is challenged

Clearly, not healthy signs for any business.
The fact that someone took time to (legitimately) comment on our [...]

ForeSite  just ran a panel discussion on social media at the Social E technology conference in Newport called “White Papers, Black Ink”.  We talked about how professionals are using inbound marketing to get better rankings with search engines, become known as experts in their fields, proactively market to prospective clients – in [...]

Site Promotes Mark My Words: An Evening with David Baldacci, John Grisham and Jodi Picoult
East Hartford, Conn. (June 16, 2011) – The Mark Twain House & Museum will present a once-in-a-lifetime event with three of America’s most popular writers- Mark My Words: An Evening with David Baldacci, John Grisham and Jodi Picoult.  ForeSite [...]

Perhaps that’s what advertisers and software developers want. Augmented Reality (AR) is quickly becoming the hottest trend in marketing to users of smartphones. Ever wonder how that new dress would look on you before you trek out to the store? Ever wonder what that new couch will look like in your living room before you [...]

ForeSite just ran a standing room only panel at the FirmFuture legal technology conference in Boston called “White Papers, Black Ink”. See the top 3 questions and answers for this popular discussion and download “5 Steps to Get Started” guide,

East Hartford, Conn.  (October 14, 2010) – Honeywell’s FRAM, Prestone, and Autolite websites have just been updated for 2010 with a new look, new functionality and a new attitude.  ForeSite Technologies, a Web site design and IT support company, rebuilt the sites to reflect a more contemporary design that is cleaner and sleeker and provides [...]

Wondering if social media can really be effective to help achieve your business goals? Are you considering leveraging the power of social media but not sure if it works? Here are some well documented successes from companies that have done just that…