May 5th, 2010 by Michael Giuffrida
The bottom-line with LinkedIn is that people would much rather work with people who their friends and colleagues know and trust. To truly realize a return on the investment of time required by LinkedIn you need to increase your number of viable connections and thus increase your chances of getting [...]
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Tags: Add new tag, Blogging, business success tips, call to action, Effective call to action, inbound marketing, marketing strategy, sales strategy, small business, Social media, technology resource for small business, uses of social media
Posted in CEO, Marketing, Operations, Technology Budgeting | No Comments »
March 16th, 2010 by Michael Giuffrida
Most of you tech savvy business people out there have had a LinkedIn account for years, but have you been truly using it to increase your business opportunities? If you want to reap the benefits of a LinkedIn account, you need to commit to actively using it on a consistent basis. At the [...]
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Tags: being more productive, business success tips, call to action, Effective call to action, eliminating competition, generate business from website, Internet search, marketing strategy, time management, uses of social media
Posted in CEO, Marketing, Strategy, Website Development | 1 Comment »
August 27th, 2009 by Michael Giuffrida
Having a website was a good first step (in 1997). By the mid 2000’s your web site actually had to have interesting information on it and look more attractive than your competitors’. You may even rank well in the search engines for keywords you have chosen as important ones for your business. If you’re at [...]
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Tags: call to action, Effective call to action, generate business from website, inbound marketing, marketing strategy, Social media
Posted in Marketing, Website Development | 8 Comments »