Are you LinkedIn, or LinkedOut? (3/3)

May 5th, 2010 by Michael Giuffrida

The bottom-line with LinkedIn is that people would much rather work with people who their friends and colleagues know and trust. To truly realize a return on the investment of time required by LinkedIn you need to increase your number of viable connections and thus increase your chances of getting [...]

Read the rest of this entry »

Are you LinkedIn, or LinkedOut? (2/3)

March 16th, 2010 by Michael Giuffrida

Most of you tech savvy business people out there have had a LinkedIn account for years, but have you been truly using it to increase your business opportunities? If you want to reap the benefits of a LinkedIn account, you need to commit to actively using it on a consistent basis. At the [...]

Read the rest of this entry »

How do you call your website to action?

August 27th, 2009 by Michael Giuffrida

Having a website was a good first step (in 1997).  By the mid 2000’s your web site actually had to have interesting information on it and look more attractive than your competitors’.  You may even rank well in the search engines for keywords you have chosen as important ones for your business.  If you’re at [...]

Read the rest of this entry »