Showcase The Firm With An Informative, Attractive Website

The owner of a local construction company realized he was missing opportunities because his firm lacked a website. When prospective clients couldn't learn about the company on the Internet, they took their business elsewhere.

Client’s Goals:

• Make it easy for people who were referred to the firm to look at completed projects and contact them for help
• Be found by prospective clients who may not know the firm by name
• Give site visitor’s actions to take on the website to generate lead information for the firm

Our Solution:

ForeSite provided the assistance the firm needed to complete the project successfully:

• The firm's management team was assisted in identifying target audiences, messages for each group, and calls to action to help convert website visitors into leads.
• ForeSite's team led the client through the process of creating content for the new site, outlining what was needed and assigning priorities. The team kept the site launch on schedule.  
• Because the firm had a tight budget, ForeSite proposed a multi-phase approach. The firm can add the “bid room” when it is ready to make blueprints available in a secure area of the site.

Results Achieved:

• A custom-built website showcases the company
• Non-technical office staff can easily revise and update the site
• Site is ready for addition of “bid room” for subcontractors