Recently several clients have asked us to produce Smartphone friendly websites and landing pages that would allow consumers to access information by scanning a QR (Quick Response) Code on packaging or mailers.
A QR Code is a mobile phone readable barcode that's now gaining traction in consumer product marketing across the globe (see examples below). Manufacturers simply encode a URL into the QR Code and then consumers can point a Smartphone at the product. If the device has had QR Code decoding software installed on it, it will launch its browser and go straight to that URL. Codes can even track when and, approximately, where in the world your product was scanned. The technical specifications for a QR Code are standard so they are the same all over the world, and it doesn't matter whether the QR Code is upside down or wrapped around a curved surface, the message will still get through. And because QR Codes contain 30% redundancy in the design, designers can embed small logos or designs within the pixels.
 There are many uses for these codes, undoubtedly you have seen them in circulars in your Sunday newspaper, on in-store displays, on magazine advertising and business cards. But soon you may see them in some very interesting places doing some very interesting things. For example, tickets to movies, sporting events, and airlines, or real estate signs, web based parking control, and even temporary tattoos as proof of admission to an event or nightclub. Read More
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Growing, Launching, and Helping!
 ForeSite is pleased to announce the addition of Kim Dibble to our staff as a Business Development Manager. Kim is no stranger to applying technology for solving common business problems.  From high-end publishing software, to document management, web analytics, and most recently shipping and tracking controls, Kim's commitment to "getting the job done" has served her clients well. A desire to return to her technology roots, and to be part of a company who does right by their clients and each other brought Kim to ForeSite, read more here...
We're pleased to announce the latest in a long line of Honeywell CPG websites we developed, this one for FRAM Filters. This innovative microsite presents educational and comparison videos and animation in a fun and interactive way...
Energy Beam Science recently tapped us to develop the recently launched LabPulse website to promote their latest product line...
Hartford Business Journal partnered with us for the recent launch of their 40 Under Forty Alumni website that allows former winners to privately interact with each other in a private, web based environment...
Benefits Resource Group has joined a growing number of clients under our Vision network support program...
Sales Director Tracy Fox and Network Engineer Nick Kelley recently held a Cloud Computing seminar for members of the CT Association of Non-Profits in our East Hartford office. The aim of this seminar was to educate Executive Directors about the Pros and Cons of moving their organization to the cloud...
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Headquartered in East Hartford, CT, ForeSite has been designing solutions and troubleshooting problems for clients' computers, networks and websites since 1997. We are committed to providing personalized customer service and practical, yet insightful, solutions that fit a wide range of business needs. In conjunction with our Worcester office, ForeSite continues to provide premium technology solutions to the central Connecticut and western Massachusetts regions.
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